- Google’s Jigsaw subsidiary will launch a campaign next week to tackle disinformation in Poland, Slovakia and the Czech Republic about Ukrainian refugees based on research by psychologists at two British universities.
- Working with Jigsaw, the psychologists from the universities of Cambridge and Bristol have produced 90-second clips designed to “inoculate” people against harmful content on social media.
- The clips, which will run in advertising slots on Google’s YouTube and also on other platforms such as Twitter, TikTok and Meta’s Facebook, aim to help people identify emotional manipulation and scapegoating in a news headline.
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