Ford, GM Rev Up Electric Pickup Trucks to Head Off Tesla

New York Times | Sep 13, 2019 at 10:10 AM
  • Large pickup trucks that tow most of the profits in to Ford Motor Co and General Motors Co are holdovers from another century – with heavy ladder frames and big internal combustion engines in the front driving the wheels in the back.
  • Now, Ford and GM are racing to design radical new takes on their most profitable models, replacing petroleum-fueled engines with batteries in a bid to outflank Tesla Inc’s plan to eclipse their brands.
  • Ford’s F-150 pickup and GM’s Chevrolet Silverado are the top selling vehicles in the U.S. market.