- Although packaging as such won’t be regulated as a separate product category under the EU’s proposed eco-design rules for everyday consumer goods, it will be incorporated in the overall assessment of their environmental footprint.
- Up to 80% of a product’s lifecycle environmental impact is determined at the design stage.
- Piotr Barczak from the European Environmental Bureau (EEB), a green pressure group, emphasised how regulation can drive the shift to more sustainable packaging, citing European Commission plans to vary the fees paid by packaging manufacturers according to their environmental footprint.
EU’s upcoming ‘digital product passport’ will include packaging, official says

