Russian e-commerce firm opens Turkish office to help goods flow to home market

Euractiv | Aug 30, 2022 at 4:23 PM
  • Russian e-commerce firm Ozon said on Tuesday (30 August) it would open a local office in Turkey and make it easier for consumers to make cross-border orders, helping Russian shoppers to buy goods directly from Turkish sellers on its platform.
  • Unlike the European Union, Ankara did not impose sanctions on Russia over what Moscow calls its “special military operation” in Ukraine, and is boosting economic ties with Russian firms that are scrambling to establish new supply chains and sources of finance.
  • In July, Ozon started selling goods in Russia through a parallel imports scheme – a high-profile drive from the Kremlin to allow retailers to import goods without the trademark owner’s permission.