We went shopping at Lululemon and Athleta to see which athleisure store was better — and the winner was clear

Business Insider Australia | Jun 14, 2019 at 1:46 PM
  • Though both Lululemon and Athleta continue to report growing sales in an increasingly saturated athletic wear market, Lululemon’s focus on innovation in both product assortment and in-store technology is paying off.
  • In a call with investors on Wednesday, Lululemon CEO Calvin McDonald reported significant growth across the company’s “Power of Three” growth plan – a five-year strategy focused on bolstering its menswear, e-commerce, and international businesses.
  • While it remains to be seen how Gap Inc.‘s ongoing challenges may impact Athleta – including Gap’s recently announced plans to spin off Old Navy into a separate company – the brand is still on an upward trajectory and plans to open a total of 25 new stores in 2019.