Why Spider-Man Is Hollywood’s Most Valuable Superhero

Forbes | Aug 4, 2026 at 2:00 AM
  • Hollywood’s summer renaissance continues in spectacular fashion with Spider-Man: Brand New Day delivering the biggest domestic opening weekend in movie history.
  • The Odyssey has continued to draw unusually strong audiences deep into its theatrical run, while Toy Story 5 recently crossed the $1 billion mark worldwide after demonstrating exceptional staying power.
  • Even without IMAX, premium large formats accounted for nearly one quarter of Brand New Day’s opening weekend revenue, while Dolby Cinema delivered a record-breaking weekend of its own.